ReviewWave

📘 1. Stack Summary

ReviewWave is your secret weapon for helping local businesses. You'll provide them with a super-smart QR code system.

• When a happy customer scans it, they are sent directly to the business's Google or Yelp page to leave a 5-star review.

• When an unhappy customer scans it, they are sent to a private feedback form. This lets the business owner solve the problem before it becomes a bad public review.

This stack is perfect for anyone who wants to help Main Street businesses (like cafes, salons, mechanics, and plumbers) improve their online reputation with a simple, powerful, and automated system. You become their local "reputation hero" without ever showing your face.

⚙️ 2. Setup Phase (Day 1: 2 Hours)

This is where we build your business's engine. It’s like building with LEGOs—just follow the steps, and you’ll have a complete system ready to go.

Checklist: Day 1 Setup

• [ ] Hour 1: Create Your Free Toolbox & Organize Your Workshop

  • [ ] Create a Google Account

  • [ ] Create a Canva Account

  • [ ] Create a Tally Account

  • [ ] Create a Notion Account

  • [ ] Set up your Google Drive Folders

  • [ ] Set up your Notion Project Board

• [ ] Hour 2: Build Your "Magic" Review System Template

  • [ ] Build the Smart Feedback Form in Tally

  • [ ] Design the QR Code Flyer in Canva

  • [ ] Create the Client Instruction Guide in Google Docs

Hour 1: Your Free Toolbox & Digital Workshop (60 mins)

• Step 1: Create Your Accounts

  • What: Sign up for free accounts on Google, Canva, Tally, and Notion.

  • Why: This is your entire business toolkit, and it costs $0.

    • Google (Drive): Your digital filing cabinet for delivering the final product to clients.

    • Canva: Your design studio for creating the beautiful QR code flyers.

    • Tally: The "brain" of your operation. This is where you'll build the smart form that separates happy and unhappy customers.

    • Notion: Your project headquarters to keep track of clients without getting messy.

  • How: Go to each website (https://www.google.com/url?sa=E&source=gmail&q=google.com, canva.com, tally.so, notion.so) and sign up. Use your new Google account to sign in to the others for easy access.

• Step 2: Organize Your Workshop (Google Drive)

  • What: Create a main folder in your Google Drive called ReviewWave HQ.

  • Why: A clean workshop is an efficient workshop. This keeps all your files organized from day one.

  • How: Inside ReviewWave HQ, create three new folders:

    1. 📂 [01] Client Work (This is where you'll save final projects for each client).

    2. 📂 [02] System Templates (This is where you'll keep your master copies).

    3. 📂 [03] Marketing Assets (For logos or anything else you create later).

• Step 3: Set Up Your Project Board (Notion)

  • What: Create a simple "Kanban" board in Notion to track your clients.

  • Why: This visual board helps you see every client's status at a glance, from "Pitched" to "Paid" to "Delivered."

  • How:

    1. In Notion, create a new page and call it ReviewWave Client Tracker.

    2. Choose the Board view.

    3. Create four columns (stages): Leads, Pitched, Paid, Delivered. Now you have a visual pipeline!

Hour 2: Build Your "Magic" Review System (60 mins)

• Step 1: Build the Smart Feedback Form (Tally)

  • What: Create the form that sorts customers. This is the core of your service.

  • Why: This form does the heavy lifting. It filters feedback, making your service incredibly valuable.

  • How:

    1. In Tally, create a new form.

    2. Add a "Rating" Block: Ask the question: How was your experience with [Business Name]?

    3. Add a "Page Break". This is crucial for the logic.

    4. Set Up The "Magic" Logic:

       • Go to the "Rating" block's settings and find Conditional Logic.

       • Set it up like this:

         • IF Rating is greater than or equal to 4...

         • THEN Redirect on completion to [Business's Google Review URL] (For now, use google.com as a placeholder).

       • This sends happy customers straight to the review page!

    5. Create the Private Feedback Path:

       • After the Page Break, add a "Long Answer" Text Block.

       • Ask: We're sorry to hear that. Could you please tell us what happened so we can make it right? Your feedback is private and goes directly to the owner.

       • Add a "Short Answer" Text Block for their Name (Optional).

       • Add another "Short Answer" Text Block for their Email or Phone (Optional).

    6. Save your form and give it a name like Review System Template. Keep the shareable link handy.

• Step 2: Design the QR Code Flyer (Canva)

  • What: Create a visually appealing, printable flyer template.

  • Why: This is the physical part of your product that customers will interact with. It needs to be clear and inviting.

  • How:

    1. In Canva, search for "Marketing Flyer" or "Postcard" templates. Pick a clean, professional one.

    2. Change the text to something like: "Your Opinion Matters! Scan to share your feedback in 30 seconds."

    3. Add a large placeholder for a QR code.

    4. Add a placeholder for the business's logo at the bottom.

    5. Save this design as ReviewWave Flyer Template in your [02] System Templates folder (as a PDF).

• Step 3: Create the Client Instruction Guide (Google Docs)

  • What: A simple, one-page guide that explains how the system works to the business owner.

  • Why: This makes you look professional and ensures your client knows exactly what to do.

  • How:

    1. Create a new Google Doc.

    2. Title it: Your New 5-Star Review System.

    3. Briefly explain:

       • What the system is.

       • How to print and display the flyer (e.g., "Place at your checkout counter").

       • What happens when a customer gives a good vs. bad rating.

       • That they will receive an email from Tally when private feedback is submitted.

    4. Save this in your [02] System Templates folder.

🚀 3. Launch Phase (Day 1: 2 Hours)

With your system built, it's time to find your first client. We're not waiting—we're launching now.

Checklist: Day 1 Launch

• [ ] Hour 3 & 4: Find & Pitch Your First Potential Clients

  • [ ] Identify 10 local businesses on Google Maps.

  • [ ] Find their contact information.

  • [ ] Personalize and send your outreach email.

  • [ ] Prepare your demo assets.

• Step 1: Find Your Targets (Where to look)

  • What: Find local businesses that need your help.

  • Why: We need to aim before we fire. The right target is more likely to say yes.

  • How:

    1. Open Google Maps and search for businesses in your area like plumber near me, cafe, hair salon.

    2. Look for the "Goldilocks" businesses: Not the ones with thousands of perfect reviews, and not the ones with only 1-star reviews. Look for businesses with fewer than 50 reviews and a rating between 3.5 and 4.5 stars. These are the ones who care but need a boost.

    3. List 10 of these businesses in your Notion Leads column.

• Step 2: Prepare Your Pitch (What to say)

  • What: Craft a simple, direct, and non-salesy email.

  • Why: Business owners are busy. Your email needs to get to the point and offer clear value immediately.

  • How: Use this sample pitch language. Find their email on their Google Business Profile or website.

  Sample Pitch Email:

  Subject: Quick question about [Business Name]

  Hi [Owner's Name, if you can find it, otherwise "there"],

  I was looking at local businesses in the area and saw you on Google. You have some great feedback!

  I have a quick question. I run a small service called ReviewWave that helps local businesses like yours get more 5-star reviews on Google using a simple QR code system.

  It works by directing your happy customers straight to your review page, while any negative feedback gets sent privately to you so you can handle it.

  Would you be open to a quick 2-minute video showing you how it would work for [Business Name]? No strings attached.

  Best, [Your Name]

• Step 3: Minimum Viable Assets (What to deliver)

  • What: You don't need a website. You just need your system templates and your pitch.

  • Why: Action is better than perfection. Your personalized demo video (which you'll make in the next phase) will be your most powerful sales tool.

  • How: Send those 10 emails. Track who you've contacted in Notion by moving their card from Leads to Pitched.

💰 4. First Client Plan (Day 2–5)

This is a day-by-day plan to get your first paying client. The goal is momentum.

Checklist: Days 2-5

• [ ] Day 2: Outreach & Follow-Up

  • [ ] Send 15 more outreach emails.

  • [ ] Follow up with Day 1 leads.

• [ ] Day 3: The Personalized Demo

  • [ ] Record a Loom video for interested leads.

  • [ ] State your price.

• [ ] Day 4: Close & Deliver

  • [ ] Send payment link.

  • [ ] Customize and deliver the client's ReviewWave system.

• [ ] Day 5: Support & Testimonial

  • [ ] Check in with your client.

  • [ ] Ask for a testimonial.

• Day 2: The Outreach Blitz

  • Action: Find and email 15 more local businesses. Follow up with the 10 from yesterday who haven't replied. A simple, "Hey, just bumping this to the top of your inbox!" is perfect.

• Day 3: The "Wow" Demo & Closing

  • Action: When a lead replies "Yes, I'm interested," it's time to shine.

  • Messaging Cadence:

    1. Create the Demo (Loom/Screencast): Record your screen for 2-3 minutes.

       • Show the Canva flyer with their business logo on it.

       • Show the Tally form with their business name.

       • Walk them through the logic: "See? If I click 5 stars, it goes to Google. If I click 2 stars, it goes to this private form."

    2. Send the Demo & State Your Price: Email them the video link.

       "Great! Here is that quick video I promised, showing exactly how the system would work for you: [Loom Link] The one-time setup for your custom system is just $99. That includes the ready-to-print flyer, the QR code, the smart form, and the instruction guide. If you'd like to move forward, just let me know, and I can send over a payment link and have it ready for you in 24 hours!"

  • Closing Flow: Use PayPal, Stripe, or another simple invoicing tool to accept payment.

• Day 4: Delivery

  • Action: Once the client pays, it's time to build their custom package.

  • Workflow:

    1. In Google Drive, create a new folder inside [01] Client Work named after the client.

    2. Customize your Canva template with their logo and save the PDF.

    3. Duplicate your Tally form, update the name, and add their actual Google Review link to the conditional logic.

    4. Generate the final QR code linking to their new Tally form. Add this QR code to their Canva flyer.

    5. Share the client's Google Drive folder with them, containing the final PDF flyer and the 1-page instruction guide.

• Day 5: Support & Testimonial

  • Action: Send a final email.

  • Message:

    "Hi [Client Name], just wanted to make sure you received everything and that it all makes sense. Let me know if you have any questions at all! Once you've had a chance to use it, I would love to hear how it's working for you."

📈 5. Scale & Automate

Your first client is proof that your system works. Now let's make it bigger, better, and more profitable.

• Smart Automations:

  • Automated Onboarding: Use a tool like Zapier or Make.com. Create a "Zap" where a paid invoice from Stripe triggers the automatic creation of a new client folder in Google Drive from your template folder. This saves you 10 minutes per client.

  • Tally → Notion: Create another Zap that automatically adds a new entry to your Notion board whenever someone submits a private feedback form, so you can offer review monitoring services.

• Upsells & Recurring Revenue:

  • The "We Print & Ship" Offer ($149): For a higher price, offer to get 100 high-quality postcards printed via a service like VistaPrint and mailed directly to the client. This is a great hands-off upsell.

  • Monthly Reputation Report ($49/mo): Charge a monthly retainer to actively monitor their reviews. Send them a weekly report summarizing new public reviews and any private feedback received. This creates recurring income.

  • "Response-in-a-Box" ($79): Sell a package of pre-written, professional templates the business owner can use to reply to both positive and negative reviews, saving them even more time.

• Passive Income Expansions:

  • The DIY Kit ($49): Package your system into a digital product. On Gumroad or Etsy, sell a "Local Business Review Kit" that includes your Canva template, a link to duplicate the Tally form, and a video tutorial showing them how to set it up themselves. This is completely passive.

• Niche Pivots:

  • Industry Specialization: Don't just be "ReviewWave." Become "ReviewWave for Realtors" or "ReviewWave for Restaurants." Create flyer designs and pitch language specifically for that industry. A restaurant might want a small sticker for their front door, while a realtor might want one for their open house sign-in sheet. This specialization allows you to charge more.